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Property planning, architecture and design trio set off to a flying start.


Feb 7, 2023

A team of property planning, architecture and design professionals is enjoying success, following their formation of collective services for landowners. AMS Planning, HG2 Architects and Lloyd Harden Design have joined forces for their combined package, and in four months have collaborated on 25 projects across a range of sectors.

Spearheading this new integrated offering is AMS Planning – a business which has been trading in Yorkshire for more than a decade and specialises in winning planning permission for landowners, housing developers and farmers looking to maximise their land assets.

Now offering its services nationwide, and as winner of the Build 2022 Design and Build Awards for the Most Creative Architectural & Planning Service, Managing Director Steve Hesmondhalgh has 35 years of industry experience and is an expert when it comes to helping his client market to execute their development project.

With an ambition to offer an integrated service, he’s joined forces with two respected firms  – Lloyd Harden Design and HG2 Architects.

James Elliott at HG2 covers all aspects of the design process, while Lloyd Harden Design specialises in architectural services for the tourism industry with a particular nous for working on chalet parks, caravan sites and farm diversification schemes.

“This is a fantastic opportunity to grow our businesses and work together on exciting projects. Clients can get an unrivalled level of expertise across the development process, in an integrated offer that isn’t available elsewhere,” explains Steve, who has an ambition to transform the industry for his customers.

Steve adds: “The strategic partnership brings the best in the industry together and offers all the specialist services which probably wouldn’t be achievable in one organisation. Our clients get advice they can trust all the way through their project and a consistent development journey.”

One of the areas the trio is exploring is the leisure sector, with the UK market showing significant growth since the pandemic.

Ben Duffield, Operations Director of Liberty Leisure Group, said: “I am delighted with the collaboration. It gives me the best of both worlds. Great architectural design support alongside commercially astute planning advice.”

Since launching in October last year, the partnership has been working together on around 25 projects, with feedback from the market that the integrated offering is making a fundamental difference to how property development is managed.

HG2’s Design Director James Elliot said: “I’d describe this partnership as an organic meeting of minds. It is a fantastic opportunity because there’s so much crossover in what we all do. We all bring our own expertise to the table, and as a combination, there is more weight to what we offer in the market.”

The businesses have set themselves some lofty ambitions for the year and aim to deliver projects totalling a gross development value of £15 million which will provide more than 500 tourism-related jobs across the UK.

Lloyd, who set up his practice in Market Harborough back in 2020, said: “We always want to partner with the best, and the reputation of all the businesses is high, so it feels quite a natural fit.

“It takes what we all do to the next level, and our customers get the benefit of dealing with one person and not having to find different specialists for each aspect of their project.”